Hogar Noticias Bobby Kotick golpea a John Riccitiello como 'peor CEO de videojuegos'

Bobby Kotick golpea a John Riccitiello como 'peor CEO de videojuegos'

Autor : Hannah Actualizar : May 25,2025

El ex CEO de Activision Blizzard, Bobby Kotick, no contuvo en sus críticas al ex CEO de EA John Riccitiello, etiquetándolo con "el peor CEO en los videojuegos" durante una sincera discusión sobre el podcast de Grit junto con el ex director creativo de EA, Bing Gordon. Los comentarios de Kotick se produjeron después de que Gordon insinuó que el estilo de liderazgo de Riccitiello contribuyó a su salida de EA. A pesar de reconocer que el negocio de EA era, en muchos sentidos, superior al de Activision, Kotick sugirió con humor que "habrían pagado por Riccitiello para mantener un CEO para siempre", enfatizando su creencia en su impacto perjudicial en la industria del juego.

Riccitiello, quien dirigió EA de 2007 a 2013, partió en medio de un bajo rendimiento financiero y despidos significativos. Su mandato en EA incluyó propuestas controvertidas como cobrar a los jugadores de Battlefield un dólar por recarga. Después de dejar EA, Riccitiello tomó el timón en Unity Technologies en 2014, pero su tiempo allí también estaba lleno de controversia, que culminó en su partida en 2023 después de una reacción violenta sobre las tarifas de instalación propuestas. Su mandato en Unity estuvo marcado por otros comentarios contenciosos, como su disculpa por llamar a los desarrolladores que rechazaron las microtransacciones "los mayores idiotas de jodido".

Kotick, quien supervisó Activision Blizzard durante su monumental adquisición de $ 68.7 mil millones por Microsoft en 2023, reveló que EA había intentado adquirir Activision varias veces. Señaló que el negocio de EA era visto como más estable y, en algunos aspectos, mejor que el de Activision. El propio liderazgo de Kotick en Activision Blizzard tuvo éxito financiero pero no sin sus controversias. La compañía enfrentó numerosas acusaciones de un ambiente de trabajo tóxico, sexismo y mal manejo de informes de mala conducta serios, incluidas las acusaciones de violación. Estos problemas condujeron a huelgas de empleados y una demanda por el Departamento de Empleo y Vivienda Justa de California en 2021, alegando una cultura de "chico de fraternidad". La demanda concluyó con un acuerdo de $ 54 millones en diciembre de 2023, con el departamento de derechos civiles de California afirmando que no se justificó el acoso sexual sistémico o la conducta inadecuada de la junta.

En la misma entrevista, Kotick también expresó su fuerte desaprobación de la adaptación cinematográfica de Universal de Activision Blizzard's Warcraft, describiéndolo como " una de las peores películas que he visto ".

Ex CEO de EA John Riccitiello. Fotógrafo: David Paul Morris/Bloomberg a través de Getty Images.

Ex CEO de ACTIVISION BLIZZARD Bobby Kotick. Foto de Kevork Djansezian/Gett

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